Like any other platform, data plays a significant role in making Salesforce accomplish more for its customers. Whether it is Sales Cloud, Service Cloud, Marketing Cloud, or even Salesforce Analytics, data has been crucial in shoving the productivity of these applications & enabling their customers to deliver more in less time.
However, managing all the data within limited allocated storage is always a challenge. In this whitepaper, we have discussed the top data growth patterns in Salesforce, the challenges that enterprises are facing today due to the unprecedented data growth, what are the available options today to manage data within the limited storage & how archiving the unused data is proving out to be a game-changer in optimizing the storage, reducing costs and retaining data for a longer period of time without losing any data accessibility.